TEAM

ELLIOT SLOANE

Elliot is Managing Partner of ThroughCo Communications. He co-founded ThroughCo in February 2020, after nearly four decades as a thought leader and successful entrepreneur in the communications industry. At ThroughCo, Elliot manages a number of high-profile financial, crisis and investor communications engagements, including work for Council of Federal Home Loan Banks, Teladoc Health, Lightyear Capital, the ALS Association, United Therapeutics, Workspace Property Trust, Imagine Learning, among others. …more

SUSIE FOGELSON

Susie is a Founding Partner and Chief Marketing Officer at ThroughCo Communications, where she leads the firm's strategic communications practice with a focus on financial transactions and brand positioning. With hands-on experience across multiple complex financial communications scenarios—including M&A, crisis management, go-to-market strategies, bankruptcies, and thought leadership—Susie brings a sophisticated approach to positioning brands and companies during critical periods of transition. …more

GARY NELSON

Gary is a co-founder of ThroughCo Communications and serves as the firm’s chief creative strategist. As a veteran agency creative, he has applied a disciplined approach to crafting new category repositioning, brand pivots, communications strategies and award-winning communications campaigns. During his career, Gary has worked on engagements that span a variety of sectors including energy, financial services, hospitality, automotive, packaged goods and technology. …more

KATIE RUSSO

Katie is a Senior Account Director at ThroughCo, where she leads strategic, narrative-shaping campaigns for clients across the technology, commercial real estate, financial services, food and beverage, and healthcare sectors. She provides counsel on earned media, thought leadership, and high-impact social media programs, and has supported clients through reputation-defining moments, including major transactions, bankruptcies, leadership transitions, product launches, and crisis situations. Her client roster includes the Council of Federal Home Loan Banks, Petros PACE Finance, Picsart, United Therapeutics, Workspace Property Trust, and others. …more

KATHLEEN ILCH

As Vice President at ThroughCo Communications, Katie is responsible for leading integrated brand and media strategic assignments. With deep experience in food and beverage, she has managed client programs for Applebee's, American Dream, and Melissa Cookston as well as working on campaigns for Picsart, First Foundation Bank, and K9 Resorts among others. …more